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Purposeful Investment: Cultivate Habits that Align Money to Values

  • Writer: Sarah Alexander
    Sarah Alexander
  • Oct 9, 2024
  • 3 min read

Money is not a medium of exchange but a powerful statement of one’s worth and status. How you choose to invest your pocket-money, festival or birthday cash gifts, or small income from part-time jobs, speaks volumes about your investment values. 

We are not living in a world where saving and investments were the prerogative and domain of the adults. The teens today are financially aware and conscious of their financial choices. Besides they are more empowered that ever to shape their future. Hence the concept of value-based investing- a deliberate choice of investing your money in companies that you value. 

Defining Value- based or Purpose- Driven Investing

Value-based investing is about making financial decisions that resonate with your ethical beliefs, social concerns and individual passion. It does not relate to savings but also implies supporting companies, industries, and projects that reflect your values. It also means questioning how my money will help make a better world. Hence to begin with you must: 

  • Invest in sustainable manner (supporting eco-friendly projects or companies)

  • Socially-Responsible Investing (SRI) consciously avoiding companies that damage or harm the environment or people.

  • Impact Investing – supporting organizations that make definable and measurable positive changes.

  • Ethical Investing- excluding investments in tobacco industry or armaments, fossil fuels. 

Why Should You Care?

Even if you have just begun investing, your monetary choices – however small- has an impact. Hence here’s why investing with purpose matters:

  1. You have Time on Your side: the earlier you start investing, the better. Your money will grow at a steady pace through compound interest. You are not just wealth but building a better future. 

  2. You are an Empowered Consumer- As a teen, your financial choices and decisions are a kind of activism as you are supporting ethical businesses and avoiding harmful investments which gives a clear message about your choices to the market. 

  3. You build a Rigorous Discipline- by investing in the right companies, by tracking your savings and researching over your ethical choices, you learn early to make the right choices- with the additional benefits of aligning the skills with your beliefs.


Where to Begin: Teen Friendly ways to Invest with Purpose

Given below are some starter-friendly steps to explore purposeful investing:

  1. Open a Savings or Investment Account- you can open a joint account with your parent or create investment accounts through various platforms such as:

Greenlight (US)

Akudo (India) 

Zerodha’s smallcase (India, with adult supervision)

You must first familiarize yourself with terms like stocks, mutual funds, ETFs and know the risks involved.

  1. Begin with ESG Funds

ESG stands for Environmental, Social and Governance. ESG funds in companies that score well in these areas:

  • Environmental Impact (carbon footprint or resource usage)

  • Social policies (diversity, fair labor)

  • Governance (ethics, transparency)

These funds are a good starting point for purpose-driven investors and are available through many platforms. 

  1. Micro-investing platforms

Applications like Acorns (US), Groww or ET Money (India) allow you to start investing with small amounts- even spare change. Many now offer ESG Filters so you can choose ethical companies and funds. 

  1. Invest in Green Bonds or Social Enterprises

Green bonds allude to eco-friendly infrastructure (like clean energy or sustainable transport).If you’re interested in social impact, look into youth-led startups or NGOs that offer donation-based investing or social impact crowdfunding. 

 

Aligning your Investments with Your Values

To accomplish the same you can dive into some online platforms 

  • Good on You (for ethical fashion brands)

  • As you Sow (to check corporate accountability)

  • Ethical Consumer Index (To research eco-scores)

The Final Picture: Investing to Harness Change 

When millions of investors make their investment choices clear and choose ethics, companies will be forced to notice and introduce relevant changes in their ethical stance. Investing with a purpose is also a strategy that drives innovation, promotes accountability and accelerates change. 

Over a long period, such portfolios do better than the traditional mode of investment. Investing with purpose, to sum up, is being conscious and aware of your choices. It means questioning the company’s ethical values and moral beliefs, and checking the credentials of the company. Remember you have the power to make changes in the world, to redefine investments and to lead the next generation of investors. Do it with purpose, pride and a vision for a better tomorrow. 


 
 
 

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